ChatGPT
ChatGPT
+1
Aug 17, 2026
•
9 min read
🔥 SEOs Diners Club #234 - ChatGPT Decides Who It'll Recommend Before It Searches. "Known" Beats "Findable."
In short: three names this week (Suganthan Mohanadasan's research, Rand Fishkin's video, Dixon Jones's commentary) all pointed at the same thing and corrected the most expensive misunderstanding in GEO. Suganthan read the network traffic across 60 conversations: ChatGPT writes brand names into its own first search query before it fetches a single page. Those names come from the model's memory, not the web. A brand that ChatGPT names in its own query gets mentioned in the answer 68.9% of the time; a brand that's only fetched but never named, 2.1%. About 33 times the difference. So the fan-out isn't a search for candidates, it's the model walking down a list it already had. Here's what that means, plus the one test to run this week.
ChatGPT
+1
Mar 16, 2025
•
15 min read
🔥 The SEOs Diners Club - Issue #160 - Weekly SEO Tips & News
By Mert Erkal, SEO Strategist & Conversion Expert with 15+ years of experience
ChatGPT
+1
Feb 9, 2025
•
6 min read
🔥 The SEOs Diners Club - Issue #155 - Weekly SEO Tips & News
By Mert Erkal, Founder and SEO Strategist & Conversion Expert at Stradiji
GA4
+3
Sep 15, 2024
•
16 min read
🔥 The SEOs Diners Club - Issue #134 - Weekly SEO Tips & News
Here are the weekly SEO insights for the SEOs Diners Club members.
ChatGPT
+2
Jul 28, 2024
•
17 min read
🔥 The SEOs Diners Club - Issue #127 - Weekly SEO Tips & News
Here are the weekly SEO insights for the SEOs Diners Club members.
